Discover how failing allowed me to increase my freelance bottom line by 60%!
In today’s Advancing Freelancing podcast, you’ll learn how to apply “choosing what to bomb”, a concept that I discovered in the book Finish by John Acuff. I share how I applied this to transform my business and give myself permission to let certain things go.
We try to take on so many things at once that we feel the need to be good at, yet there is usually no area in which you allow yourself to fail. I share how choosing to laser focus on the things that you want to focus on and be good at while simultaneously letting go of the idea and importance of the other things.
Listen to the episode to learn the action step that you need to take to give yourself permission to fail in your business while focusing more on what matters the most.
Here are some things we covered in this episode:
- You cannot do everything and nor should you try
- How to be strategic about what you should allow yourself to be bad at
- How to succeed at a goal that matters
- There will never be any shortage of the things you could be doing
- The issue with the gap between where you are and where you are going
- How to set a goal that isn’t a goal just to be doing it
- How to let go of assumptions that you should be doing things in your business
- The pressure that freelancers feel in marketing their business and how to choose what to focus on and what to bomb
- Examples from the last year of building my freelance business which is included in the Six Figure Freelancer book
- How I decided to let go of certain social media platforms
- Choosing which platforms to market your business to get the right clients on your roster
- How to be okay with not being good at a particular focus in your business
- Why my bottom line increased by 60% when I decided to fail in certain areas
- The action step that will allow you to laser in on what’s most important
After listening to this episode, share your action steps and take-aways with our group:
Mastering Your Freelance Life With Laura
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Meet Laura:
Laura Briggs is empowering the freelance generation. Through her public speaking, coaching, and writing, she helps freelancers build the business of their dreams without sacrificing all their time, family, or sanity. Laura burned out as an inner-city middle school teacher before becoming an accidental freelancer with a Google search for “how to become a freelance writer.” Since then, she’s become a contributor to Entrepreneur, Business Insider, and Writer’s Weekly. She worked for more than 300 clients around the world including Microsoft, Truecar, and the Mobile Marketing Association. She’s delivered two TEDx talks on the power of the freelance economy for enabling freedom and flexibility and how it’s being used to address the technical skills gap in the U.S. Laura is the host of the Advanced Freelancing podcast, a sought-after public speaker on the gig and digital freelance economy, and a freelance coach focused on aspiring six-figure freelancers. Laura’s books, courses, and coaching have reached over 10,000 people.
As a military spouse, Laura is passionate about serving her community and founded Operation Freelance, a nonprofit organization that teaches veterans and military spouses how to become freelancers and start their own business.https://oembed.libsyn.com/embed?item_id=19656152
