I want to talk today about something that comes up again and again with freelancers that I coach privately in strategy sessions or in three-month ongoing coaching, and that is “set it and forget it” marketing… or just plain old “forget it.”

What happens with a lot of freelancers is they do a lot of freelance marketing to ramp up their new business and then they promptly forget about it once they are fully booked or close to fully booked. But if you don’t know how to keep the momentum going with your freelance marketing, you’re not set up for success over the long run.

In this video, I explain why that can have disastrous results, and why you shouldn’t be afraid of marketing even when you are fully booked .

 

 

My new book, Start Your Own Freelance Writing Business: The Complete Guide to Starting and Scaling from Scratch, is now available! Get it on Amazon or Barnes and Noble.